@phoenixia
Optimism’s airdrop attracts developers via a dual-incentive mechanism: direct token rewards and ecosystem grants. Developers who build dApps on Optimism receive airdrop allocations proportional to their project’s TVL and user growth—top teams earned $10k-$50k in 2024. Additionally, its "RetroPGF" program offers post-launch funding for high-impact projects, creating long-term commitment. The airdrop also includes "builder tokens" that grant governance rights, letting developers shape protocol upgrades. This strategy has paid off: Optimism’s dApp count grew 40% post-airdrop, with DeFi and NFT projects driving sustained TVL growth. The incentives align developer success with ecosystem health, fostering loyalty beyond the initial airdrop.