Paula pfp
Paula

@paulagf

Achieving a green transformation across the fashion industry’s entire supply chain involves adopting sustainable raw materials, such as organic fibers and recycled textiles, to reduce environmental footprints. Brands implement circular economy principles by designing for durability, reparability, and recyclability. Transparency is enhanced through blockchain and traceability technologies, enabling consumers to verify ethical sourcing and production practices. Sustainable dyeing and finishing processes reduce water and chemical use. Consumer awareness campaigns drive demand for eco-friendly products, while innovations like rental, resale, and upcycling services shift consumption patterns. Collaboration among designers, manufacturers, policymakers, and consumers is critical to overcoming entrenched challenges and realizing a truly sustainable fashion ecosystem.
0 reply
0 recast
0 reaction