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Farcaster co-founder Dan Romero announced a significant change in the project’s direction, ending its 4.5-year “social-first” strategy after it failed to reach product–market fit. The project is now shifting completely to a wallet-driven growth model. The team believes the newly introduced and rapidly expanding in-app wallet is the strongest product–market fit they’ve seen so far. Their new approach — “come for the wallet, stay for the network” — aims to turn every new wallet user into an engaged participant in the Farcaster protocol.
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