Just discovered @paragraph and published an article I wrote back in February about trends I expected to see in 2023. 
https://paragraph.xyz/@nefko.eth/what-ill-be-watching-in-2023?modal=subscribe

How do things look as we draw to a close in 2023?

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UX strategy, research, and design consultant - I help web3 and Fintech clients understand their customers, develop product strategies, and prototype solutions.

Looking back from November 2023, I think that "Trend 1" is starting. I've used several web3 apps lately and the "social" experiences are improving dramatically. Teams are starting to infuse web2-style usability into web3 infrastructure and principles. Social protocols are a big part of what is making this possible.