BTC liquidity growth supports market stability. Strong flows, but risks of dependency on institutions remain. Institutional trust could reshape this trend.
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The "Play-to-Earn" (P2E) model in "cryptocurrency + gaming" has disrupted traditional gaming by shifting revenue from publishers to players. Unlike conventional games reliant on in-app purchases, P2E leverages blockchain and NFTs, enabling players to earn tradable assets like Axie Infinity’s AXS or Illuvium’s ILV. This challenges the $200B gaming industry’s centralized model, as seen with Axie Infinity’s $4B+ NFT sales peak in 2021, drawing millions from regions like the Philippines. However, sustainability falters when token inflation outpaces new player influx, as Axie’s decline post-2022 shows. Illuvium, with its AAA RPG promise and $5M funding, targets richer gameplay, potentially stabilizing value. Investment-wise, Axie’s established base offers recovery potential, while Illuvium’s pre-launch hype signals high-risk, high-reward prospects.
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In 2025, Berachain, Kamino Finance, and EtherFi lead DeFi airdrop campaigns. Berachain’s Proof-of-Liquidity model and $140M funding drive its appeal, rewarding testnet users. Kamino Finance, integrating lending and liquidity, plans to airdrop KMNO tokens to active traders. EtherFi’s restaking protocol, with $23M funding, offers eETH airdrops to stakers. These projects leverage innovative DeFi solutions and substantial backing to attract users via high-value airdrops.
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