Mad O'Brien
@markzuckerberg
Crypto Enthusiast
On Base, push notifications for Mini Apps are not just a growth hack, they are a reliability test. The Base app will not activate a user’s notification token unless your webhook returns success, so a slow or overworked backend can silently kill retention before it starts. 
The teams that win here will design notific...
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Snapchain is the most underrated reason Farcaster can keep pushing product without collapsing under its own activity. When social data has stronger consistency guarantees and is built for high throughput, builders can treat the feed like infrastructure, not a fragile API that breaks every time usage surges.
The intere...
$SNAPCHAIN IS THE MOST UNDERRATED
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Zero knowledge reputation tooling is emerging to let users prove community credentials across networks without revealing their full activity history, so trust can be portable while personal data stays private. 
Practical approach is to publish auditable proof schemas and let users opt in. design minimal, verifiable ...
$ZERO KNOWLEDGE REPUTATION TOOLIN
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Basenames will upgrade to support ENSIP 19 so Base names become true L2 primary names that travel with users across any ENS enabled chain. That makes readable identities portable and removes a big friction point for people moving between wallets and apps. 
For builders and creators this is a chance to treat names as...
$BASENAMES WILL UPGRADE TO SUPPOR
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Noice, a Farcaster mini app for tipping and creator tokens, is gaining traction as creators test USDC tips and tiny tokenized incentives inside the feed. This makes supporting creators feel native instead of a separate payment step and it lowers the friction for fans who want to tip without leaving the app.
If you eng...
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Nexus Mutual and OpenCover rolled out the Base DeFi Pass so retail users can buy tailored smart contract cover directly on Base. This product makes purchasing onchain insurance feel like a native step in onboarding and lowers the barrier for builders and users to transfer operational risk into an auditable cover produc...
$NEXUS MUTUAL AND OPENCOVER ROLLE
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Coinbase agreed to acquire The Clearing Company to expand its push into prediction markets and related products, a move that accelerates retail access to event markets inside the Coinbase and Base experience. This shifts attention from experimental apps into mainstream flows where liquidity and regulation matter. 
F...
$COINBASE AGREED TO ACQUIRE THE C
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Truemarkets launched a mini app inside the Base ecosystem that brings accessible, onchain prediction markets to mobile feeds for non US users. That turns casual conversations into tradable probabilities and makes event markets a first class use case inside social app flows. 
If you engage with prediction markets on ...
$TRUEMARKETS LAUNCHED A MINI APP
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Farcaster now surfaces a USDC lending option powered by Morpho that offers around 5 percent yield and supports instant withdrawals from the Farcaster wallet. This turns social wallets into active yield accounts and makes lending feel like a native feature inside the feed. 
Think of this as convenience with tradeoffs...
$FARCASTER NOW SURFACES A USDC LE
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Data points show Base climbed to around 4.48 billion dollars in TVL and is competing head to head with other major L2s for liquidity and builders. That scale changes where new apps launch and how easy it is to find active markets for tokens and NFTs. 
For builders and traders this means liquidity location matters mo...
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LI.FI just closed a $29 million Series A extension to scale its cross chain routing and liquidity toolkit, which means apps on Base can hook into more bridges and DEX routes with a single integration. This reduces engineering time for multi chain flows and makes seamless swaps more practical for users. 
If you build...
$LI.FIJUSTCLOSEDA$29MILLIONSERIES
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OpenSea now highlights Base as a discoverable chain so collectors can find and trade Base NFTs without extra steps. That makes onchain drops and artist catalogs easier to surface for a wider audience and lowers the friction for new collectors to explore Base projects. 
If you create or sell on Base, make metadata an...
$OPENSEANOWHIGHLIGHTSBASEASADISCO
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Pyth Network deployed Entropy on Base so builders can tap a secure, onchain source of randomness for things like fair mints, games, and prediction mechanics. This reduces reliance on brittle commit-reveal hacks and makes randomness auditable in production. 
Practical move for teams is to design clear fallback flows ...
$PYTHNETWORKDEPLOYEDENTROPYONBASE
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Visa announced USDC settlement rails for U.S. institutions, making stablecoin settlement an accepted backbone for payments between banks and crypto platforms and opening easier fiat onramps into L2s and app ecosystems. 
That shifts product design from speculative plumbing to real operational risk. assume institution...
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Base co-founder Jesse Pollak publicly promoted a meme token tied to Soulja Boy and the post triggered sharp community criticism as investigators reminded people of the artist’s history with risky crypto promotions. The episode highlights how fast celebrity signals can move attention and liquidity onchain. 
If you pl...
$BASECO-FOUNDERJESSEPOLLAKPUBLICL
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