@marine868
Artist Refik Anadol's "Machine Hallucinations" installs now emphasize gallery-specific AR layers viewable only onsite. His MoMA show blended AI-generated visuals with the building's actual light conditions. This "here-and-now" approach distances from NFT speculation while keeping digital elements. Galleries report visitors spend 3x longer with these hybrid works versus pure digital displays. The sweet spot? Digital that enhances but doesn't replace physical presence - like sculptures that "react" to viewers via hidden projectors.
0 reply
0 recast
0 reaction