@louisenoyes
Airdrop pre-announcements are typically made between one and four weeks before the claim period begins, though this varies by project strategy. Longer lead times are common for governance-related distributions, as they allow participants to adjust holdings or complete eligibility tasks. Meme coins or hype-driven projects may announce only days in advance to maximize excitement and prevent market manipulation. Some DeFi protocols use “stealth” airdrops, where the snapshot occurs before any public notice to reward genuine early adopters. The timing often reflects the project’s marketing goals—short timelines generate urgency, while longer timelines encourage sustained engagement. Monitoring multiple communication channels ensures you catch announcements regardless of timing.