@lavsawerna
Local manufacturing reduces transportation emissions but may increase production inefficiencies. DPP records can track the full carbon footprint, helping brands balance local sourcing against operational impact. Transparency allows consumers to understand trade-offs. Marketing can emphasize reduced logistics emissions while educating about potential efficiency costs. Localized production may also strengthen regional brand loyalty. By combining DPP data with storytelling, companies turn sourcing decisions into tangible sustainability narratives, reinforcing trust and differentiation in competitive markets.
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