@laurenpenn
In the long run, it will become a new variable, and the ticket price of VR films will be higher than that of traditional 2D films, with the price difference maintaining a range of 30% - 50%. In 2024, the VR film Interstellar 2: VR Version was released, with a ticket price of
19.99,whilethetraditional2Dversionwas
13.99, with a price difference of 43%. Due to the high costs of VR equipment rental and content production (2 - 3 times that of traditional 2D films) and the fact that the target users are high - consumption groups, the price difference is difficult to narrow in the short term.
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