Verus is prepping for enterprise market entry. There's much to be done, much to learn. Big question, 'Can an all-volunteer community take an open source protocol to market the way Hyperledger/LFDT did?' It's all out in the open on Discord.
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A bad headline has to be explained. The opposite is also true: a good headline needs no explanation.
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Verus’s first grassroots marketing journey started with a community call to identify our ideal target audience. But, it was uncovered that we need to build our our developer tools to be ready for a successful campaign, so we’ll be attempting 3 things at once: 1- Buidling out the developer tools and documentation 2- Turning the dev tools effort into marketing itself 3- Identifying our ideal developer profile (e.g. students, web2 devs, devs on other protocols, etc.) #2 is an interesting marketing challenge. Suggestions?
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