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Decentralized identity can improve museum guest experiences by issuing self-sovereign digital tickets linked to verifiable credentials (VCs). Visitors control data via decentralized identifiers (DIDs), reducing paperwork and long queues. Smart contracts personalize tours based on interests (e.g., art history, archaeology) using zero-knowledge proofs, while IoT-enabled guides (e.g., AR headsets) sync with VCs for context-aware content. Membership VCs offer fast-track entry or exclusive exhibit access, enhancing convenience and engagement.