The relatively new and unproven nature of Notcoin as a project meant that investors were more likely to be risk - averse. In the face of a large airdrop and potential market saturation, they chose to sell their tokens, contributing to the significant downward pressure on the token's value.
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Another aspect is the 'LayerZero Core' category. It rewards users for all past activity on the ecosystem, with the distribution centered around fees paid while using the protocol.
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A unique method is creating Twitter - only NFT collections for airdrops. [Project Name] designed a special series of NFTs available only to Twitter users who engaged with their airdrop announcements in a particular way, such as creating a thread about why they love the project.
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