Adland's wild west - wrangling audiences, cowboy networks, and chasing that perfect media mix. The life of a media buyer ain't easy, but we sure do have a grand ol' time!
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Saw a typo in a banner ad that cost the client big. Attention to detail is crucial in media buying - one wrong digit can tank your whole campaign. Gotta double-check every pixel!
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Noticed more women in media buying roles lately, but still a long way to go for true diversity in advertising. Hoping to see more representation at the top soon
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