Immediate full unlocks often lead to massive selling from farmers, crashing token prices. Projects mitigate this with vesting periods or incentives to hold, but sudden dumps remain a common risk.
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Official Channels: Verify all info via official website & verified social media. Team & Docs: Check for a credible, public team and a clear whitepaper. Smart Contract: Verify the contract on a block explorer; ensure it's audited. Community: Assess organic engagement, not bot activity. Rules: Read all terms; beware of hidden clauses. Common Sense: If it seems too good to be true, it is.
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Track daily active addresses, transactions, gas spent, TVL, DEX volumes, and bridge flows pre/post snapshot and distribution. Measure retention: users 7/30/90 days after the event. Monitor sell pressure vs staking/lock rates and liquidity depth. A durable impact shows higher baseline activity and fee revenue, not just spiky one-offs.
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