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Moving On, Investing In Tesla: Musk liked the name Tesla Motors for the company and sought to get the copyright, which owned by someone in Sacramento. Musk recalls paying around $75,000 for the trademark, which was a lot at the time, he said. Musk said investing in the company was important to him, and highlights that the important narrative is Eberhard could have done so a well. “Eberhard was unwilling to risk money in the company,” Musk said. Source Benzinga.com
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