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Holly

@hollyr.eth

Framedl 2026-09-06 1/6* Ad Reinhardt spent his last decade painting five-foot black squares with a faint cross that only surfaced after you've stood there a few minutes. Alongside them he wrote 'Twelve Rules for a New Academy': no texture, no brushwork, no sketching, no forms, no design, no colors, no light, no movement, no object. Every prohibition aimed at somebody from the gestural painters to the art market, the idea that a canvas should express a personality. The ascetic aesthetic was the argument.
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