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AI search is changing faster than most marketers realize.
ChatGPT is evolving from a simple Q&A tool into a full discovery engine, and in 2026, the algorithm is getting its biggest shift yet.
In this video, I break down the 8 major SEO updates that I believe ChatGPT will make that will change how brands get ranked, cited, and recommended inside ChatGPT.
If you run a business, create content, or rely on AI for visibility… you need to understand these shifts before they happen.