Gigi | Network School
@gigimp1
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Here’s the truth: nobody cares about your startup. Yet.
Gone are the days of the Big Bang Launch, where you save up everything for one polished, explosive moment...
Today, it’s all about Always Be Launching — the steady drumbeat of updates, wins, lessons, and moments that create consistent engagement over time.
I loved Andrew Chen's latest newsletter about this because it’s such a shift in mindset.
🔑 It’s not an ad. It’s a relationship. Small wins, customer stories, and lessons shared authentically build trust.
🥁 It’s not a single spike. It’s a rhythm. Share screenshots, insights, and milestones regularly.
📚 It’s not just promotion. It’s education. Talk about what you’ve learned, the unexpected challenges, and how your work solves real problems.
👩🔧 Personal brand > company brand - let the world know who you are as a founder, what you're driven by, what obstacles you're going through. 0 reply
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