@gigahierz
What other focus should awareness have then brining developer long term into your ecosystem?
I would say it’s relationship building. You want builders to know why they should build on your ecosystem in case they become serious. So you want to make sure you bring awareness. But building a relationship with them is equally important as a lot of teams decide where to build based on where they have a direct contact to the team and feel seen.
Also, I believe it depends on the team. Some teams come to bigger hackathons to launch their product because they know winning means a lot of vcs will reach out without them having to do much work.