Justin Bieber selling the rights to his music catalog for $200 million to Hipgnosis in 2023 was indeed crazy... but strategic. Here's the breakdown:

Why was it a controversial decision?
-Waiving up future earnings: He will no longer receive royalties for hits like "Baby" or "Sorry."

Did he need liquidity? There was speculation about debt or investments (like his NFTs), but he called it "asset protection."

Risky trend: Artists like Springsteen and Bob Dylan also sold, but they're veterans. Bieber did it when he was only 29.

The flip side: Was it smart?
The market is volatile: Streaming royalties are falling, and he secured a payment now.