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Edward

@edwardffi

Some projects explicitly design airdrops that incorporate Discord activity. They reward users who complete social quests, attend voice chats, or contribute to creative tasks like memes or content creation. This kind of participation helps projects grow organically, so rewarding it makes sense. Yet, overemphasis on Discord can backfire, as it risks attracting spammy or low-quality engagement. To maintain fairness, projects often combine Discord-based rewards with other signals, such as NFT ownership or governance involvement. In this way, Discord activity enhances the social layer of participation, while on-chain actions ensure that the rewards are tied to meaningful economic engagement.
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