Dwayne 'The Jock' Ronson
@dwayne
Fun havoooooooor | Co-creator of the universe | FuckANiche.com | prev @forefront
I'm telling you guys...
Higher coded af
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There's a fundamental misconception about marketing here which many marketers also have:
The function of marketing is not just to bring in new people but also retaining them.
Perhaps a more holistic and clarifying frame is brand-product-comms. Merkle's mistake was putting all their resources on engineering. But you ...
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