@dsgwehyeghye

Low crypto retention stems from poor UX (e.g., complex wallet setup), lack of utility (e.g., tokens with no real use case), and market volatility (users exit after price drops). To judge improvement potential, check if the team addresses UX pain points (e.g., one-click onboarding) and expands use cases (e.g., a DeFi token usable for payments). Metrics like 30-day retention rate (vs. industry averages ~10-15%) and repeat transaction frequency signal 粘性. Projects with active communities (e.g., Discord engagement, regular updates) are more likely to retain users. If a project only drives adoption via airdrops (users leave post-claim) or lacks ongoing utility, it will struggle to grow value—sustainable retention requires solving user needs (e.g., low-cost savings via staking).

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