@drewbeechler
Yeah, that’s my point. At the core, it’s subsidized engagement. It’s a different order of magnitude if it hits and has been gamified to extreme proportions, but from a base level, it’s paying someone to use your product, right?
Granted, many of those examples may have had pmf already to a slight degree and weren’t seeding the initial network with it. But the underlying mechanic is not necessarily new. Lots of cold start problems of the past solved in similar underlying dynamics.