@dpw
How accurate and useful is prompt tracking?
Companies want to know how they show up on LLMs compared to their competition and the sentiment.
And I get why, and even we do it.
But how accurate is it?
So 12 companies have been surveying their customers upon checkout to see how they heard about them.
Of course, most people don't respond to the surveys. But of the people who do, 83% didn't know which prompt they used to find the company.
And for the people who knew the prompts, 11% weren't being tracked, and 6% were.
In other words, it's worth tracking prompts as it gives you a sense of how you are performing compared to your competition, but take the data with a grain of salt, as it won't be that useful until ChatGPT creates its own version of Google Search Console.
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