@dorisrob

Projects using hybrid mechanisms (on-chain activity + community interaction) introduce varying marginal costs. Users with strong social engagement but weak on-chain behavior face higher incremental costs when performing protocol actions. Evaluating marginal returns requires estimating the reward curve for each action. If social points cap quickly, but on-chain rewards scale with usage, it may be optimal to prioritize minimal social tasks while selectively doing the lowest-cost on-chain interactions. A rational strategy balances opportunity cost: avoid overspending on costly chain actions if they do not significantly boost airdrop allocation.

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