@deborahznquinon
Social engagement metrics, including referrals, Discord activity, and Twitter interaction, help projects identify committed users. Projects reward active participants who promote adoption, provide support, or share insights. High-quality social activity signals authentic involvement, enhancing wallet credibility. For farmers, participating in community discussions, sharing tutorials, and inviting new members increases eligibility. Social metrics also strengthen the ecosystem by boosting awareness and organic growth. Modern airdrops increasingly integrate on-chain and off-chain social data to reward engaged users. Consequently, active, meaningful social engagement becomes a critical strategy for maximizing both visibility and potential rewards.
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