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Shalini

@crypto-crawling

121 Following
9 Followers


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Hack the new meta in town! Founder-led marketing is passe. It is the era of the whole team building momentum. Where most teams crack? Coming up with new content ideas week after week. Hack: turn monthly progress updates into a team-led marketing moment. Step 1: The "Progress Section" recorded Every team has this - a company wide meeting sharing the latest updates and progress made. Record this, polish it and push it. Step 2: Members amplify Each team member posts the update from their personal handle - adding highlights, bts or more. Step 3: Main handle engages Brand handle then engages on all the posts - amplifying the contribution and driving visibility to aspects beyond the standard TVL/wallet/member count growth. This approach ensures that something as run of the mill as the updates become a content piece for the wider community - boosting reach and engagement, without extra effort. what do you think?
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Pumpdotfun's account got banned days before planned launch - at a moment's notice. there was hype and there was anticipation. Other memecoin-related accounts have been banned too. As the debate on the event and its repercussions rages, One thing few seem to be talking about is the fragility of the outreach ecosystem with X being the main channel for many a Web3 project. Many seem to be keeping all their eggs in one basket. Something Mr. Musk supports: "It's OK to have your eggs in one basket as long as you control what happens to that basket," No marketer can afford to miss the second half of that sentence. You are not controlling that basket. That is why I have always been a fan of multi-channel strategies. X is the biggest but not the only one. There are so many - discord, telegram, email, farcaster, reddit, youtube - that are being underutilised. Each has its own strengths and is a solid pillar of support. May this be the kick needed to come out of the echo chamber.
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Shalini pfp
Pumpdotfun's account got banned days before planned launch - at a moment's notice. there was hype and there was anticipation. Other memecoin-related accounts have been banned too. As the debate on the event and its repercussions rages, One thing few seem to be talking about is the fragility of the outreach ecosystem with X being the main channel for many a Web3 project. Many seem to be keeping all their eggs in one basket. Something Mr. Musk supports: "It's OK to have your eggs in one basket as long as you control what happens to that basket," No marketer can afford to miss the second half of that sentence. You are not controlling that basket. That is why I have always been a fan of multi-channel strategies. X is the biggest but not the only one. There are so many - discord, telegram, email, farcaster, reddit, youtube - that are being underutilised. Each has its own strengths and is a solid pillar of support. May this be the kick needed to come out of the echo chamber.
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