Phil Laufenberg (cpo)

Theoretically that’s what product managers (should) do. But they’re too busy writing technical requirements 😩 There is no idea due diligence happening. PMs need to understand that building something is an investment, which needs to create ROI. (I‘m writing a book called Idea Due Diligence coming in 2024)

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This is the way. Also listen to what they don’t say, most products don’t need all their features.

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Figuring out distribution is crazy difficult! Product Managers and Product Marketers need to work hand in hand 🤝

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Better no response from customer support than no response from the server 😁 Hope they fix the response time and don’t forget that they still need to listen to users after PMF.

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