CPC (cpc)

CPC

Cost Per Cast. cpcapp.io

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Introducing CPC (cost per cast) A Farcaster-native platform for onchain promotional deals between creators and projects. CPC brings the entire campaign into one protected flow: • Discover the right creator • Define deliverables, price, timeline, and terms • Review and sign a shared agreement • Fund the deal through onchain escrow on Base • Track delivery and complete the campaign Creators know the deal is funded before they begin. Projects know exactly what they are paying for before they commit. No scattered terms. No payment promises. No “we agreed in DMs” confusion. Just clear agreements, protected payments, and accountable creator campaigns. Verified contract: https://basescan.org/address/0x875878d8c2e1bd40d7f881Dee559eA7848473A96 We’re now onboarding the first cohort of Farcaster creators and projects. https://farcaster.xyz/miniapps/5UI8RSadesy8/cpc

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CPC update - following up on the follower-count issue you raised @willwisher You were right to call this out. Some Farcaster client UIs were under-reporting real followers and engagement, and that was blocking eligible creators from Creator Mode. A few people suggested dropping the bar to 3k (or lower). We looked at it seriously and we’re not taking that path. CPC’s Discover list only works if advertisers can trust creator quality. Lowering the bar would quietly break that. So instead of weakening eligibility, the team went deeper: we researched sources beyond the Warpcast/client UI and shipped a hybrid sync (fast Neynar raw + Snapchain Hub reconciliation in the background) so counts and engagement better reflect the real protocol graph. What to do now: open your CPC Profile, check your follower count, and if you’re at 5,000+, enable Creator Mode from the button in the image. Also shipping by request: creators can edit their CPC from Profile anytime. @smshakil If you hit any issues or have questions, drop us a reply, we will be happy to help, fix, and ship updates. cpc team.

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CPC Update: "Campaign Results" We’re shipping Campaign Results, a clearer way to see what a completed CPC campaign actually delivered. When a deal reaches Done, the campaign card now shows live results from the published cast: • Likes • Recasts • Replies Alongside the results, you’ll also find: • The published cast link - open it on Farcaster or copy it • The payment transaction hash - open it on Basescan or copy it This turns every finished campaign into a verifiable record: the cast, the engagement, and the onchain payment, in one place. We’re also opening public profiles for creators and advertisers. Anyone can open a public CPC profile and browse completed campaigns only. without private negotiation. without active deal details. Just the finished work and its Campaign Results. For advertisers, that means stronger signal before you hire. For creators, that means a public track record of campaigns you’ve completed. Campaign Results is live now in CPC.🔥 Complete a campaign. See the results. Share the proof. https://farcaster.xyz/miniapps/5UI8RSadesy8/cpc

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A creator may build trust on Farcaster, X, or both. CPC now lets creators add both accounts as Social Assets, so projects can choose the channel that best fits the campaign. Whichever channel is selected, the deal follows one structured path through CPC: Clear terms → signatures → Base escrow → delivery → settlement. Farcaster remains where CPC began, and a core campaign channel as the product expands.

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