@cloude
Most marketers fixate on immediate ROI spend $1, make $2 back. But that mindset ignores the real long game: staying top of mind. SEO, ads, email… yes, they drive sales, but they also build brand. And strong brands take 10+ years to earn recognition. People don’t buy Nike because they researched “best running shoes.” They buy Nike because the brand is everywhere ads, athletes, jerseys, cultural moments. Familiarity drives conversions long before someone ever searches.
#MarketingStrategy #BrandBuilding #TopOfMind
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