@chrislarsc

Clearly, Neynar believes a builder-first approach is the right thing for farcaster. I think this is an important aspect and is directionally correct. But there’s another element that I think needs to be brought to the forefront and an area of focus. For every 1 builder in the world, let’s say there are 1000 non-builders (8 million “builders” total?). But farcaster can and should be a place for the other 7.992 billion people. So what needs to be figured out and have resources and effort put behind, is: 1. What is the pain point Farcaster solves for these people? 2. How do we communicate that publicly to everyone that is not here currently? One area worth exploring is: existing social media is divisive, performative, ad-driven, manipulative. There’s no place for people to feel like they can be themselves without having to be performative. There’s no place where they aren’t being treated as a product being sold to advertisers (the actual customers). Enter: farcaster. A place where you own and control your social graph. Today, the main client is a place to connect with like-minded people on any topic you care about and to participate in a community that is free of ads and open to real discourse. Come and experience the breath of fresh air that’s only possible when the underlying protocol doesn’t see you as a product they need to manipulate. @rish I realize the team is small and there’s still much work to be done for builders and that in some respects, if you nail that and get it right, only then is this other part possible, but without some public discourse around this topic, without some energy and push to bring new people here, I’m afraid it will be too little too late if you stick with the “build it (for builders) and they (non-builders) will come” approach. Please reach out to your active users and ask them all, “when was the last time you told someone to join farcaster? What needs to change for you to tell your friends to join?” For new people that are joining, “what was is that got you to sign up for farcaster?” Consider taking inspiration from Anthropic’s recent 81k user interviews (ai can help scale the user research/interview part to help deliver the insights that can help drive this messaging that is so desperately needed).

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