The digital experience creates confidence. The IRL experience seals the commitment 86% of shoppers say they need to touch a product before deciding to buy. Those physical moments turn the digital confidence into trust and create lasting loyalty #Web3 #MoreThanAMarketplace
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Over 70% of Gen Z says “trying something IRL” is the top factor in purchasing from a new brand, yet 60% discover that brand online first Digital creates the interest, but IRL is what confirms the relationship #Web3 #experience #MoreThanAMarketplace
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AI reshapes the customer journey Filters helped narrow options, but discovery is still difficult. With 43% of shoppers more likely to buy when recommendations feel personal, AI’s ability to interpret intent and context becomes a major advantage #AI #MoreThanAMarketplace
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