@ceciliaaldridge

Many airdrop reward models are transitioning toward long-term incentive structures. Rather than one-off distributions, projects are implementing vesting schedules, performance-based rewards, or continuous engagement mechanisms. These models encourage active participation, liquidity provision, and governance involvement over time, aligning user behavior with ecosystem growth. Some platforms distribute tokens proportionally based on transaction history, social contributions, or protocol usage, ensuring sustained engagement. By evolving from simple giveaways to strategic incentive programs, projects aim to retain users, stabilize token value, and foster a loyal community, making airdrops a more effective tool for long-term ecosystem development.

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