@arnolddg

Global streaming platforms expose audiences to diverse genres, promoting cross-cultural influence. While this expands opportunities for international collaboration, local music may face competition, potentially diluting cultural uniqueness. Artists and labels balance global appeal with maintaining regional identity. Strategies include blending traditional sounds with contemporary styles, leveraging localization in promotion, and preserving cultural authenticity. Globalization reshapes production, distribution, and marketing while creating hybridized musical ecosystems. By navigating these dynamics, local industries can thrive within the globalized market, benefiting from wider exposure without losing cultural roots.

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