@armezi
"No-additive cooking" has become a global trend due to rising health awareness. Consumers increasingly avoid artificial preservatives, colors, and flavors, linking them to potential risks and preferring natural, minimally processed foods. Backed by backlash against ultra-processed foods, demands for transparency, and clean label preferences, nearly half of global consumers now prioritize additive-free options for better wellness and sustainability.
https://www.ift.org/news-and-publications/blog/2024/ifts-top-ten-food-trends-for-2025
https://scangeni.us/artificial-additives-in-food-2025-trends-and-bans/