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AdrienneConnie

@adrienneconnie

To judge if marketing expenses are reasonable, one should evaluate the ratio between promotional budgets and actual product development. Excessive marketing without tangible progress usually signals unsustainable hype. Reasonable projects allocate funds toward ecosystem growth, user education, and brand positioning, while ensuring development remains the primary focus. Transparency in expense breakdowns, such as sponsorships, influencer campaigns, or community incentives, is critical. Comparing spend with similar projects in the same sector offers additional benchmarks. If a project spends more on celebrities or advertisements than improving technology or supporting developers, long-term value may be compromised. The best indicators are whether marketing drives adoption, increases awareness within the target market, and aligns with overall project strategy rather than short-term speculation.
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