@1yuu
When evaluating a project's marketing strategy, focus on the following key aspects:
Target Market: Assess how clearly the project identifies and understands its target audience.
Value Proposition: Check if the marketing communicates a compelling and differentiated value.
Channel Selection: Evaluate the effectiveness of chosen marketing channels (social media, SEO, influencer marketing, etc.).
Branding Consistency: Ensure the messaging and visuals align with the project's core values and mission.
Metrics & KPIs: Review how success is measured, including customer acquisition cost, conversion rates, and engagement.
Competitor Analysis: Analyze how the project’s strategy compares to competitors.
Scalability: Evaluate whether the marketing approach can scale as the project grows.